In today’s competitive market, it seems one just can’t sit on a corner going ‘Hey YOU, buy my stuff!”. No sir-ree. Nowadays, it’s all about instant gratification, shortening attention spans, and pretty pictures!
Well I’m here to provide you all of that! May I present to you the book trailer for Angelic Visions! (After this, it’ll just be boring ‘this is how I made it’ stuff, so go watch, WATCH IT NOW!) Marketing experts say I have to have one and I’m inclined to agree!
And here is random list of things I learned while working on this project!:
- Do not use famous celebrities because that just screams “I got this from Google images”
- Do not go longer than 2 minutes or your audience will get bored (unless you have a very good reason to go on because it’s just SO riveting!)
- There are barely any book trailers out there for art instruction books (minus books on quilting. There are SO many book trailers that have to do with quilting, oddly.) This means WE NEED TO MAKE MORE! Fill that niche! Interactive illustration is definitely catching on these days.
- A professionally shot book trailer (with actors, music, etc.) apparently goes for $20k! Maybe once I’m a hit, I’ll consider this full package service…maybe.
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I SWEAR this wasn’t written by a chicken. |
Picking the music was the easy part. I knew I wanted something unobtrusive that didn’t compete with the artwork, but still interesting enough to hold a viewer’s attention. I also knew I wanted something in the vein of Gregorian Chant, which fits angelic themes so perfectly! Luckily, I had just the song in mind from my previous dabblings in video editing, where I stumbled upon the royalty free music site of Kevin MacLeod! He offers his music free of charge in exchange for publicity and an optional donation.
It’s great to see your work coming together, Ang! I was really impressed with the quality of the trailer. Also, thanks for the free music resource. Now I just have to buy a copy of your book!
Neat, I never even thought of doing a trailer. It looks great!
Thanks for the vote of confidence! As always.:) I’m not sure what I would’ve done without Kevin’s music. He saved me a good chunk of change with his site!
Thanks Stephanie! Oddly, the only trailer I could find for an art instruction book was for John Howe’s Forging Dragons! http://www.youtube.com/watch?v=Kpk7Gfouoiw
Since I’m neither celebrated nor really that well known, I had to take a different approach, but it’s neat to hear John talk about what he likes about dragons, a bit of history, and why people like them. The little sound effects for the dragons in his trailer really add nice atmosphere to it!
It really was fun to make my trailer and gave me valuable video editing experience for when I’ll be putting together more walkthrough videos.:)